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Creating Moments with Mars WRIGLEY: 2024’s Top Brand Activations

Written by Lisa Krabbenborg
3 min read · January 29, 2024

At King of Reach, we've proudly partnered with Mars Wrigley throughout the year to bring their brand to life across global duty-free retail spaces. Here’s a snapshot of the memorable activations that have captivated shoppers in 2024.

Promotional spaces that capture attention

In key travel hubs, our impactful Mars Wrigley signage has dominated prime placements in high-traffic hotspots, captivating travellers throughout the year with compelling and eye-catching designs. These promotional spaces don’t just invite attention—they spark interest and drive action, keeping the brand top of mind for customers.

Engaging in-store activations highlighting Mars Wrigley's latest innovations, driving customer interaction and brand experience.

Brand signage that stays with shoppers

With vibrant, permanent placements, these in-store solutions provide a lasting brand presence that resonates year-round.
The impactful signage ensures a consistent experience, making each visit feel engaging and memorable for shoppers.

Mars Wrigley in-store displays showcase vibrant branding and strategic product placement, boosting visibility in travel retail and duty-free markets.

Client events that build connections

It’s not just about engaging shoppers; we’re also committed to building collaborative relationships with store teams and partners. Through interactive client events, trade fairs, trainings & tastings, we’ve fostered brand pride and enthusiasm, creating meaningful connections that deepen loyalty and bring the brand story to life.

King of Reach showcases Mars Wrigley at client events, delivering award-winning confectionery experiences.

Let’s connect and explore how we can bring these experiences to your
shelves. Contact us today to discover how we can maximise your retail
potential with standout brand activations.


Creating Moments with Mars WRIGLEY: 2024’s Top Brand Activations

Written by Lisa Krabbenborg
3 min read · January 29, 2024

 

At King of Reach, we've proudly partnered with Mars Wrigley throughout the year to bring their brand to life across global duty-free retail spaces. Here’s a snapshot of the memorable activations that have captivated shoppers in 2024.

Promotional spaces that capture attention

 In key travel hubs, our impactful Mars Wrigley signage has dominated prime placements in high-traffic hotspots, captivating travellers throughout the year with compelling and eye-catching designs. These promotional spaces don’t just invite attention—they spark interest and drive action, keeping the brand top of mind for customers.

Engaging in-store activations highlighting Mars Wrigley's latest innovations, driving customer interaction and brand experience.

Brand signage that stays with shoppers

With vibrant, permanent placements, these in-store solutions provide a lasting brand presence that resonates year-round.
The impactful signage ensures a consistent experience, making each visit feel engaging and memorable for shoppers.

Mars Wrigley in-store displays showcase vibrant branding and strategic product placement, boosting visibility in travel retail and duty-free markets.

Client events that build connections

It’s not just about engaging shoppers; we’re also committed to building collaborative relationships with store teams and partners. Through interactive client events, trade fairs, trainings & tastings, we’ve fostered brand pride and enthusiasm, creating meaningful connections that deepen loyalty and bring the brand story to life.

King of Reach showcases Mars Wrigley at client events, delivering award- winning confectionery experiences.

Let’s connect and explore how we can bring these experiences to your shelves. Contact us today to discover how we can maximise your retail potential with standout brand activations

BOOST YOUR ASSORTMENT
WITH MARS WRIGLEY

BOOST YOUR ASSORTMENT
WITH MARS WRIGLEY